If all buyers are shopping for homes online, then why do Realtors still use signs and flyers in the front yard? If you are selling your home, there are three top reasons why you absolutely want a ‘For Sale’ sign in your yard.
First of all, the sign helps buyers and other Realtors find your home. Directional signs and the front yard ‘For Sale’ sign indicate that this is the correct home that the buyer wanted to look at. As you probably know, GPS is not always accurate, and sometimes the number on your house is not easy to spot from the street. A great real estate sign helps buyers and Realtors see that your property is the correct property they are looking for.
The sign lets buyers know they have found the right home.
If buyers are in the neighborhood looking at other properties, the ‘For Sale’ sign helps them discover your property. Buyers often limit their home search to certain criteria, such as the size of the house, the number of bedrooms, or the price of the home. As a result, your home might not make it on their list. However, if they see a ‘For Sale’ sign in your yard, they may think, “Wow, that home is gorgeous! It’s just what I’ve been looking for.” Without the ‘For Sale’ sign, they would not even know that your home is for sale.
Finally, keep in mind that renters and neighbors can bring attention to your property. Other homeowners in the neighborhood will see the sign and tell their friends or family members. If a renter loves living in that neighborhood and sees the sign in your yard, they may decide to buy your home. Sometimes you might even have neighbors who love the neighborhood but didn’t quite buy the right house. In that case, they may be interested in buying yours.
As you can see, yard signs and flyers are still incredibly important tools for home sellers despite the rise of the online home search. If you have any other questions about selling your home in this current market or about real estate in general, give me a call or send me an email. I would be happy to help you!
